October 21 marks World Energy Savings Day, a reminder of the role we all play in energy conservation—from reducing our energy consumption to lowering greenhouse gas emissions. Protecting our future is paramount. As electricity demand continues to rise from extreme weather, electrification and the rapid growth of AI and data centers, energy efficiency is no longer optional. It’s essential.
The Power of Energy Efficiency
Energy efficiency is often referred to as the “first fuel”. It’s the cleanest, fastest and most cost-effective way to meet rising energy demand for businesses and households. According to the International Energy Agency (IEA), accelerating energy efficiency improvements could deliver over one‑third of global carbon dioxide emission reductions by 2030, which is consistent with net zero by 2050.
It’s not only about climate. Households and businesses benefit directly through lower utility bills, more innovative energy use, and reduced strain on the grid. In restructured markets, retail energy suppliers are making these benefits more accessible than ever.
How Competitive Markets Help Drive Savings
In states with energy choice, consumers can select a retail energy supplier that may offer:
- Time-of-use plans that reward off-peak usage
- Smart home tools like thermostats and usage apps
- Green energy bundles and carbon offsets
- Home energy audits and behavior-based savings insights
This competition drives suppliers to innovate beyond basic supply and provide added value through efficiency programs, flexible pricing and enhanced customer service. The result is consumers gain more control over both their energy use and their energy costs.
Empowering Consumers, Advancing Policy
World Energy Savings Day is also a call to action for policymakers. While consumers play a significant role in driving demand for energy-efficient products, suppliers and regulatory bodies support these choices. In competitive energy markets, consumers are empowered to make their own choices. They can compare plans, opt for greener energy sources, or select suppliers that offer energy-saving programs tailored to their needs. This flexibility helps consumers take control of their energy consumption and costs, contributing to a more sustainable energy future.
Competitive markets thrive when:
- Regulations support consumer access to pricing information
- Customers are educated about their choices
- Utilities and suppliers work together to integrate more innovative technologies
At RESA, we advocate for these policies every day, ensuring that competitive markets not only remain viable but also deliver real, measurable benefits to consumers.
A Greener Future
From the individual homeowner installing LED lighting to energy suppliers rolling out AI‑driven energy tracking tools, energy savings are a collaborative effort. On World Energy Savings Day 2025, we celebrate that shared commitment and reaffirm our belief that choice leads to smarter, cleaner energy use.
RESA’s Role in Energy Savings
For more than two decades, RESA has championed retail competition, working with legislators, regulators, and energy suppliers to:
- Expand access to energy choice
- Educate consumers on market options
- Promote policies that reward innovation and efficiency
RESA believes that an informed consumer is an empowered consumer, and that competition is key to a resilient, efficient, and low-carbon energy future.
